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Savvy's Soundoff

6 Years is Nothing to Eternity

Ashton Pruitt Brother Scott Snowden

6 Years is Nothing to Eternity

I think I have successfully made it through today with only one super weak moment. My sweet brother earned his angel wings on this day. 6 years ago. It's a day we dread each year because we are reminded of the heartache that we felt on that terrible day; and continue to feel each day. First, let me tell you about Scott. I could sit here and talk about him forever. My sweet baby brother, so tall and handsome and had a heart of gold. His beautiful smile was one that would light up a room. He was crazy... Yes,...

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2017 Fashion Show Success!

Ashton Pruitt back to school fashion show tax free Team Southern Savvy tiny team southern savvy

2017 Fashion Show Success!

Tax Free Weekend is always a big weekend for anyone in retail, especially if you run a small town boutique (with big dreams.) I look forward to this every year because it is almost like small business Saturday. Our store gets filled with folks looking for a great deal and the government allows them to save a little bit more too... just when they need it most. When you think "school supplies" you automatically think a few pencils, a notebook, maybe a binder, get ready for the new math: "The average K-12 parent will spend $100 per student on school...

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Tiny Signs

Ashton Pruitt jessica rock scott

Tiny Signs

I'm a firm believer that God "winks" at me from time to time reassuring me that everything is going to be OK and that I one day will be reunited with Scott. For those of you who might've lost someone very close to your heart this might happen to you occasionally as well. Funky things happen to me all the time and I pause and say, Thanks Scott.... I needed that." One weekend this summer Savannah and I invited ourselves to our sister Kayla's float trip, that was originally planned with all of her friends. While we were floating we...

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Our Pop Up Prom Sale 2017

Ashton Pruitt dress sale pageant pop up prom prom prom dresses

Our Pop Up Prom Sale 2017

We are always trying to come up with fun ideas to get customers in our store... It's honestly a constant struggle to remind folks to shop local first. But it's a challenge we are up for. In fact, we enjoy it. When my employee Kristin presented this unconventional idea to me I thought, "Wow! A win-win for everyone who gets involved!" It's hard to sell a dress you wore for 4 hours that originally cost $600. Really hard. Used prom dresses often get pushed back to the closet, and then 10 years later... Here you are with three prom dresses...

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Here's to 2017!

Ashton Pruitt 2017 Natural Life new beginnings

Here's to 2017!

I can't believe it is now 2017. Talk about how time flies... It seriously has been the fastest year ever; it seems. With 2016 being the first year with our tiniest sales associate on the floor it has really made me appreciate stay-at-home moms, moms who take their little ones to daycare,  women who take their children to work with them. Moms pretty much in general. Looking back at 2016: Balancing life as a wife, mom, daughter, owner of three small businesses, radio morning host, girlboss, and still have time to breathe and enjoy life is obviously a constant struggle...

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